Email Automation Starts Here.
In the internet business, bringing visitors into your store becomes an important function. Each conversion channel from the landing page to the last confirmation page contributes to the lead generation and sales conversion. Sadly, most companies ignore confirmation pages and…
Emails are one of the most used forms of communication in modern life, both at home and at work. An email signature is a text block at the end of an email, indicating the name, title, contact information and other…
Creating a loyal subscribership is more difficult than ever in an age where everything is overwritten with content and subscription platforms. Whether it’s a newsletter, streaming platform or online magazine, the question always rings through the minds of marketers and…
In the digital age, lead generation is an integral part of every business plan. But getting leads is only half the battle, the other half is converting those leads into satisfied customers. This is where the power of a well…
In an ever-increasingly digital age, companies are constantly attempting to engage their customers and drive conversions. The most tried and true approach to catching attention is email coupons. But distributing coupons doesn’t cut it, and to get the most out…
Email is one of the primary methods of information exchange in an age where online communication is the dominant medium of both personal and business communication. Gmail is the dominant email platform and it has gone through various changes since…
When it comes to digital marketing, email is still the most efficient way to communicate and interact. With a $42 average return per dollar invested, make sure to create a strong email copy that attracts, engages and converts your subscribers.…
Social media and email marketing might seem identical in the neon world of digital marketing. Through its bright and engaging photos, Instagram has revolutionized how brands engage with their consumers. In contrast, email marketing is a direct action and conversion…
If you’re a professional email marketer, it’s easy to slip into the same pattern and see your open and click rates begin to dip. In such situations, it’s good to look to the past for inspiration and direction. In this…
In this age of digital distraction and filled inboxes, a killer email subject line is as important as ever. Shortness is still the gold standard in subject lines, but it is a relatively new phenomenon: specificity is the new short.…